We think you should stay in Helsingborg for the whole weekend – because HBGM is so much more than just a race. Helsingborg offers magical sea views, refreshing swims, great food, cozy hotels, and a city bursting with running joy. Enjoy the atmosphere before the start, the celebration after the finish, and everything in between. Simply put, make your race weekend an experience to remember!

“Sundets pärla” (“The Pearl of the Sound”) is a nickname for Helsingborg, located at the narrowest part of the Öresund – where the sea, history, and the silhouette of Kärnan meet.
The expression, among others coined by Laura Marholm, reflects the city’s unique location and its shimmering character by the strait.

The HBGM weekend is so much more than just a race – it’s an experience! While you’re in Helsingborg, why not make the weekend something truly special? Take a stroll along the Strandpromenaden, enjoy a refreshing dip in the salty blue sea, or take in the views from Landborgen. Discover the city’s restaurants, bars, and cafés – or relax with an ice cream in the sun at Norra Hamnen.

Want to get even more out of the weekend? Hop on the ferry and cross the Öresund – just for the fun of it or to discover charming Helsingør. Two reds and a green, a bit of shopping, or a visit to Kronborg Castle? It’s only 20 minutes away.

Helsingborg comes alive during the HBGM weekend. Running joy, music, and cheering crowds fill the city while the sea sparkles as a constant backdrop. Whether you are running, cheering, or simply here for the atmosphere, a weekend full of memorable moments awaits you in Helsingborg.

Make your HBGM weekend complete – stay at one of our selected partner hotels in the heart of Helsingborg! Here you’ll be close to both the start and finish, the sea, and the vibrant city life. Wake up well rested, enjoy a great hotel breakfast, and feel the excitement building in the hotel lobby among other motivated runners. This isn’t just a race – it’s a whole weekend to enjoy!

Offer

As a runner and family member, you receive a 15% discount on your stay with breakfast at Radisson Blu Metropol from September 1–11, 2026, using the code “helmar26”. Use the campaign code on the website under “Special Rates” when searching for your room, or when calling to make your reservation.

As a runner and family member, you also receive a 15% discount with our friends at Elite Hotel Marina Plaza and Elite Hotel Mollberg. You can book your stay at Elite Hotel Marina Plaza here and at Elite Hotel Mollberg here.

Enjoy everything the city has to offer and let your legs rest while the flavors take over at one of Helsingborg’s many fantastic restaurants. Whether you want to fuel up with a classic tura, great pizza, Scottish pub food, celebrate after the finish line, or simply enjoy the view of the sound, there is something for every taste. Make your HBGM weekend a culinary experience you won’t soon forget.

The HBGM weekend is the perfect time to experience Helsingborg together with the family. When you’re not running, you can take a tura or head over to charming Helsingør, visit lemurs and sharks at Tropikariet, or experience the wings of history at the medieval tower Kärnan or at Fredriksdal Museums and Gardens. Enjoy a coffee in the sun at Norra Hamnen, take an ice cream stroll along Strandpromenaden – and don’t miss the award-winning pralines from Chocolatte. No matter your age, a whole weekend of adventures and experiences by the sea awaits.